Posted August 28th, 2009 by sahai in category
Branding
Of late I have been asked by quite a few people about branding and what are the steps to become a brand but today I was asked a good question, What is a Brand or better put Define a Brand.
Wikipedia says : A brand is a name or trademark connected with a product or producer. Brands have become increasingly important components of culture and
Update : I have intentionally put this update at the top. I have got a lot of people who have made comments on this article, no don't look at the comments section, but to me personally on mail and calls, that they were not happy with this article. Let me be clear; I thoughtfully chose a topic which had a clear sarcasm in it. Rakhi Sawant is a
